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Catering Sales Manager - Cavalier Resort

Job Locations US-VA-Virginia Beach
ID
2025-6425
# of Openings
1
Category
Sales & Marketing

Overview

Solicit, book, plan, upsell and turnover events/functions to catering operations/banquets team while maximizing the banquet space to meet/exceed sales goals.

Responsibilities

  1. Understand the target market segment(s) and sales plan (by segment, year, and month) for achieving the established sales booking goal.
  2. Continually upsell the client with themes, décor, menu selection, space planning over and above the contracted food and beverage minimum and to deliver the desired experience.
  3. Establish lead sources for each target market segment and develop solicitation plan to meet weekly sales activity quotas: calls, site visits, and outside calls.
  4. Report progress punctually and proactively with the Director of Catering and Convention Services on planned and actual activity in daily pre shift, 1 on 1 meeting, and daily business review.  
  5. Follow the steps in the Group Sales Operating Plans to set up a customer, record solicitation activity, and prepare contracts in the CRM.
  6. Use Selective Sell Guidelines and rates, dates, space, and menus approved in Daily Business review prior when extending sales contracts to clients.
  7. Elevate any nonstandard or post sale request to the DOCCS for review and approval.
  8. Cultivate sales relationships with contacts identified as realistic sources of business and use sales and marketing entertainment allocated funds effectively.
  9. Participate in any Gold Key/PHR or franchise related sales programs including responding to brand generated leads.
  10. Prepare and distribute accurate and timely Banquet Event orders (BEOs).
  11. Attend Daily Business Review Meetings presenting new business for approval.
  12. Actively participate in sales presentations, property tours and customer meetings
  13. Professionally represent the hotel in community, at industry organizations and events and while entertaining clients.
  14. Lead special projects and other responsibilities as assigned. Participate in task forces and committees as requested

Qualifications

TypeQualification
EducationMore than two years of post high school education, but less than a degree from a four year college
ExperienceExperience required by position is from one to two full years of employment in a related position with this company or other organization(s)
SkillRequires thorough knowledge of the practices and procedures of the catering, food & beverage and hospitality professions. Requires knowledge of the hotel's policies and procedures and the ability to determine course of action based on these guidelines. Requires ability to investigate and analyze current activities and/or information involving readily available data and indicating logical conclusions and recommendations. Must posses communication skills in terms of the ability to negotiate, convince, sell and influence professionals and/or hotel guests. Ability to drive to outside sales calls
Skill
  • Sound people and interactive skills.
  • Ability to work independently, self motivated.
  • Strong multi tasking and organizational skills.
  • Clear written and verbal communication skills.
EducationSome college required.
ExperiencePrior experience as a catering sales manager in an upscale full service hotel environment.

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